LunchBoxBrigade

Wednesday, March 17, 2010

Promotional Products and Why They Work

Promotional Products - Viewed as Junk?  Not anymore...

Functional - Used Every Day - Lunch Totes, Coolers, Bags & more...
Trying to get your name out there but don't know where to turn. Think that Pens, Magnets, and other Promotional Products are too trinkety and a waste of money.

STOP RIGHT THERE!!!
The following studies prove otherwise.  Not only are Promotional Products affordable, they have a great following with customers, are often items that customers use every day, and can market your business very effectively.

A 2009 study of the advertising purchasing habits of end buyers, ranked promotional products as their top advertising choice over mainstream media including television, newspaper and internet. (Source: t Louisiana State University and Glenrich Business Studies.)



A second study, “Effectiveness Of Promotional Products As An Advertising Medium” conducted by MarketTools, Inc. evaluated the action, reaction and relationship of products and their recipients. The study found that:




• 94 percent could recall a promotional product they had received in the past two years

• 89 percent could also recall the advertiser

• 83 percent reported that they liked receiving promotional products

• 48 percent would like to receive promotional products more often

• 69 percent generally keep the promotional product


So if you are looking for an effective marketing campaign, first put together a budget of what you can afford, second figure out your target audience, third give me a call and we can find the perfect promotional product for your business needs!
 
Love To Promote - 815-603-2324 9-4PM M-F Central Standard Time or e-mail us 24/7 Sales@LoveToPromote.com We would love to hear from you! 

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